Effect

lipstick volume

Creamy

Country Of Origin

Gender

Female

Item Form

Cream

Target Use

Lips

Volume

<p style="text-align:center;">Maybelline New York is the number one global cosmetics brand and is available in over 129 countries worldwide. Offering more than 200 products, Maybelline New York combines technologically advanced formulas with on-trend expertise to create accessible cosmetics with a cool, urban edge and a spirited style. Maybelline New York is the official sponsor of New York Mercedes-Benz Fashion Week.</p><p style="text-align:center;">In 1913, young Chicago chemist Thomas Williams had a dilemma. His older sister, Maybel, was in love with a man who was in love with someone else. Maybel Williams did her best with what was available—she used petroleum jelly on her lashes and brows to enhance them. Her brother decided to help her increase her allure by adding carbon dust to the petroleum jelly, which darkened her lashes and brows more dramatically. The product worked. In 1915, Maybel got her man and Thomas founded what would become the global industry giant, Maybelline, named after the bride and her favourite beauty aid.</p><p style="text-align:center;">Two years later, Williams introduced Maybelline Cake Mascara, the first modern eye cosmetic made for everyday use. Initially available only through mail order, it was so popular that women began to ask for it in drugstores. The signature red Eyebrow Pencil followed, along with coloured eyeshadows and complementary eyeliners, leading the youthful, flapper fashion trend of dramatic makeup. Maybelline became the first cosmetic company to advertise on radio and sales boomed. In 1932, responding to incessant demand, Maybelline introduced a special 10-cent package of Cake Mascara for retail sale. And the rest, as they say, is history!</p>

MAYBELLINE NEW YORK

Shade

Blackest Berry

<h4 style="margin-left:0px;">Highlights</h4><ul><li>Creamy clay base delivers one-stroke intensity</li><li>Offers crisp, bold color from pure pigments for a beautiful, lasting look</li><li>Rich, creamy formula with nourishing ingredients provide a velvety feel, while moisturizing your lips</li><li>Delivers a non-drying and uncrackable finish that stays comfortably on your lips through the day</li></ul><h4><span style="background-color:rgb(255,255,255);color:rgb(64,69,83);">Overview</span></h4><p><span style="background-color:rgb(255,255,255);color:rgb(64,69,83);">Color Sensational The Creams, Cream Finish Lipstick Makeup delivers crisp, vibrant lip color and smooth, supple lips. Sensational color takes on a new feeling with this creamy lipstick formula, available in 40 ultra-flattering shades.</span></p>

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Highlights

Overview

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